- Sách ngoại văn
- Ký hiệu PL/XG: HF5415.1265 .S393 2007
Nhan đề: The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / by David Meerman Scott.
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LCC
| HF5415.1265 | |
DDC
| 658.8/72 | |
Tác giả CN
| Scott, David Meerman. | |
Nhan đề
| The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / by David Meerman Scott. | |
Thông tin xuất bản
| Hoboken, N.J. : John Wiley & Sons, Inc., c2007. | |
Mô tả vật lý
| xx , 275 p. ; 23 cm. | |
Phụ chú
| Includes index. | |
Thuật ngữ chủ đề
| Internet marketing. | |
Thuật ngữ chủ đề
| Public relations. | |
Môn học
| Nghiên cứu marketing |
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000
| 01446nem a22002894a 4500 |
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| 002 | 12 |
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| 005 | 201204111343 |
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| 008 | 061221s2007 nju 001 0 eng |
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| 009 | 1 0 |
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| 010 | |a 2006102241 |
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| 020 | |a0470113456 (cloth : alk. paper) |
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| 020 | |a9780470113455 (cloth : alk. paper) |
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| 039 | |a11-Apr-2012 06:43:35|bretbatler|c11-Apr-2012 02:26:03|dretbatler |
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| 050 | 00|aHF5415.1265|b.S393 2007 |
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| 082 | 00|222|a658.8/72 |
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| 100 | 1 |aScott, David Meerman. |
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| 245 | 14|aThe new rules of marketing and PR : |bhow to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / |cby David Meerman Scott. |
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| 260 | |aHoboken, N.J. : |bJohn Wiley & Sons, Inc., |cc2007. |
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| 300 | |axx , 275 p. ; |c23 cm. |
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| 500 | |aIncludes index. |
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| 650 | 0|aInternet marketing. |
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| 650 | 0|aPublic relations. |
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| 690 | |aNghiên cứu marketing |
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| 856 | 1|uhttps://thuvien.ntu.edu.vn/ntukiposdata/ntulibdigitalcollections/coverimages/600_khoahocungdung_congnghe/650_quanly_dichvuphuthuoc/thenewrulesofmarketingandprthumbimage.jpg |
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| 890 | |a0|b0|c1|d3 |
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