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| 00000nam#a2200000ui#4500 |
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001 | 161290 |
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002 | 12 |
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004 | 4B07899B-02FA-4217-B855-483CA4B8CECA |
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005 | 202112141652 |
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008 | 081223s2018 vm| vie |
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009 | 1 0 |
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039 | |y20211214165006|zngavt |
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082 | |a659.1 |
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100 | |aBelch, George E. |
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245 | |aAdvertising and promotion : |bAn integrated marketing communications perspective / |cGeorge E. Belch & Michael A. Belch |
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250 | |aEleventh edition |
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260 | |aNew York, |c2018 |
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300 | |a897 p. |
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650 | |aAdvertising |
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650 | |aCommunication in marketing. |
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650 | |aSales promotion |
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700 | |aBelch, Michael A. |
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852 | |aThư viện Đại học Nha Trang |
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856 | 1|uhttps://thuvien.ntu.edu.vn/ntukiposdata9/sachdientu/tienganh/600_khoahocungdung_congnghe/650_quanly_dichvuphuthuoc/advertisingandpromotion_ georgeebelch/0page_001thumbimage.jpg |
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890 | |c1 |
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