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Design management journal , Tập 23, Số 2, 2012
Mục lục:
DòngNội dung
1“ Simplicity is the ultimate sophistication.” / Sue Bencuya
2Simplicity, clarity, transparency, accessibility, usability. Not only do they make our lives easier, they also reinforce trust, save money, and generate higher profits / Alan Siegel
3Scorecards, dashboards, war rooms—all help manage complexity, but none of them takes into account the unique needs of a particular business or project. A general model can create a more agile mindset / Matt Mayfield with Miguel Martinez and others
4A project doesn’t have to be big to be complex. When information is contingent upon events that have not yet happened or decisions not yet made, the standard project management methods just don’t cut it / Kieran Duck
5Governments are facing unprecedented challenges— “wicked” problems that range from climate change to an aging population. Meanwhile, design seems to be the new buzzword on everyone’s lips. How long before the phone starts ringing? / Marco Steinberg
6“Keep it simple, stupid” is supposed to be a truism, but it is not always helpful. Some kinds of complexity actually lead to better solutions / Scott Stropkay and David Siedzik
7Complexity is not an inherently negative outcome, but designers need to effectively manage its technical and qualitative facets / Rob Tannen
8Service design is a hydra-headed issue that involves intangibles, touch-points, and the entire staff of a company. And sometimes, it is the service designer’s job to convince managers to lead from behind / Jacqueline Wechsler